Skip to Content

Why Vanguard?

We are committed to helping you, your clients, and your practice to succeed.

Learn more

What's Vanguard's economic and market outlook for 2023?


Unleashing the power of asset allocation

Join Vanguard's experts on November 28 at 1:00 pm for a webcast on Asset Allocation ETFs where we’ll share best practices for constructing portfolios tailored to your clients. Discover the unique features that set Vanguard's products apart and learn from industry experts on how to maximize the benefits of asset allocation ETFs.

5 years of active in Canada

It’s been five years since we’ve brought our global active expertise to Canada, with the launch of our mutual funds. However we've partnered with some of the industry’s top managers for over 45 years, continually driving long-term results for our clients.

What sets us apart

Putting investors first since 1975

We offer high-quality investment products at the lowest possible price. This is the core of our investment philosophy because we think it’s essential to your investment success.

Unique structure

Vanguard was founded on a simple but revolutionary idea: that an investment company should be run for the sole benefit of its investors.

A pioneer in the industry

30 million investors worldwide trust us with over $9 trillion of their savings. Together we’re changing the way the world invests.


Are you a financial advisor?


Sign in to access exclusive financial advisor tools and resources.

Exclusive access to tools and resources to help you build a thriving business and establish enduring client relationships.

Portfolio analysis tool

Build, analyze and compare portfolios. View sector breakdowns, weighting by world regions, credit quality, degree of correlation and risk exposure. Generate and share custom reports with your clients.

Vanguard Advisor's Alpha®

Add value through top-down portfolio construction, coaching and wealth management.

*Advisor login required 🔒

Insights Our latest market news

LEARN ETF fundamentals



Learn the basics of ETFs, including their history, how they compare to mutual funds, what types are available and more.



Learn about the different types of exchange-traded products, how index and active ETFs are managed and more.



Learn about ETF trading, common order types, premiums and discounts, liquidity considerations and more.



Learn about strategic and tactical uses for ETFs, including asset and sub-asset allocation, portfolio completion, cash equitization and more.

Commissions, management fees, and expenses all may be associated with investment funds. Investment objectives, risks, fees, expenses, and other important information are contained in the prospectus; please read it before investing. Investment funds are not guaranteed, their values change frequently, and past performance may not be repeated. Vanguard funds are managed by Vanguard Investments Canada Inc. and are available across Canada through registered dealers.

This material is for informational purposes only. This material is not intended to be relied upon as research, investment, or tax advice and is not an implied or express recommendation, offer or solicitation to buy or sell any security or to adopt any particular investment or portfolio strategy. Any views and opinions expressed do not take into account the particular investment objectives, needs, restrictions and circumstances of a specific investor and, thus, should not be used as the basis of any specific investment recommendation. Investors should consult a financial and/or tax advisor for financial and/or tax information applicable to their specific situation.

All investment funds, including those that seek to track an index are subject to risk, including the possible loss of principal. Diversification does not ensure a profit or protect against a loss in a declining market. While the Vanguard ETFs are designed to be as diversified as the original indices they seek to track and can provide greater diversification than an individual investor may achieve independently, any given ETF may not be a diversified investment.

All monetary figures are expressed in Canadian dollars unless otherwise noted.